Free resource will help you market your video business in tough times
In a downturn, the first thing many video producers and independent videographers cut is marketing. They stop advertising, they stop sending out demos and generally, they cut down on their promotional activities -if not eliminating them entirely.
This may sound like a logical thing to do, but it’s a dumb move.
And it’s exactly what a lot of your competitors are going to do -if they haven’t already done it -which gives you a terrific opportunity to gain new business.
To give you an extra boost in these difficult times, I’ve written a short, easy-to-read little guide to helping you maintain your business in tough economic times.
And I want you to have a free copy.
“Marketing Your Video Business Through A Downturn” will give you some common sense guidelines for stepping back, assessing your production business, and applying practical, low-cost tactics for stretching assets and marketing spending further -in the right directions -for a greater yield.
And it’ll show you some great ideas and techniques to add a little extra to your bottom line, too.
The last time I put out one of these recession-busting reports, I sold it for $19.95. This time around, it’s free. No charge, no obligation.
All I ask is that if you like it and it’s helpful to you, pass it along to a friend or two. You can give them the link to the download page or you can just send the .pdf book to them by email. Or burn it to a CD and flip it to them. And if you’re in a local video association, feel free to let your fellow videographers know it’s available.
Fair enough?
Thanks. As always, I wish you the best of success! And go get your free copy right here.
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Time to hit the Panic Button? Boy, I’m close. My well-organized schedule has turned into a moving target! In between the normal spring cleanup tasks and finishing up a new book and a new audio program, I’ve been trying to move my office into our home. Which means more time spent sifting through things to see what gets moved, what gets stored and what gets pitched. And then to top it off, Jenny -starting her third year of college -decides she is ready to vacate her bedroom at Casa del Yanqui-Wolfe…so it’s pandemonium around here. I recorded a half-hour audio program yesterday in the “home office,” then broke all the equipment down so Gayle could do her thing last night…then when I sat down to edit the program this morning, discovered I had left out a couple critical paragraphs, so I have to set everything up again, and hope I can match the levels.
