Turn your expertise into great marketing tools
My friend and Video Business Advisor Advisor (I’ve got to think of another name for this great group of people!) John Easton has produced a video of a panel discussion he recently participated in on business networking strategies.
Says John, “I thought the video serves as a good example of how end users can use program-based streaming video to turn their expertise into effective marketing tools. FYI, our Chamber of Commerce (Charlotte, NC) has signed on a distribution partner (4,000 + business audience) and we are working on others The programming is also an opportunity for video producers to sell yet one more service.
“In addition, I mention you and your rule of 8:16 in the discussion. I thought you might get a kick out of the mention.”
I watched the series, enjoyed it and yep, I did get a kick out of the mention, John. Thanks for that, and for giving us another great tip for marketing our businesses.
See the series on John’s Blog. And while you’re there, sign up for a free subscription to John’s stuff. He’s a terrific source of marketing ideas that really work.
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April 2nd, 2008 at 12:23 pm
Steve, thanks for covering the show. By the way, our local Chamber posted the forum discussion on their website this morning,
http://www.charlottechamber.com/index.php?src=gendocs&ref=SnT_EntrepreneursForum
They will also be promoting the program in several electronic newsletter publications.